Top trends to watch out for social media in 2013

Social Media Insights:
1. Marketers who spend more than 40 hours a week on social media are more heavily focused on Pinterest, Google, Instagram and YouTube than those who spending 6 hours a week or less on social media marketing.
2. B2C marketers have adopted FB greater than other social sites and the reverse is true for LinkedIn in B2B scenario
3. 67% of marketers plan to increase their Twitter activities
4. 3/4 of respondents use Paid Advertising and 64% were seeking to increase spend this year
5. Budget spend is shifting from off-line to on-line
6. 89% of advertisers uses free tool while 71% of agencies uses free tools
7. Only 6% of agencies don’t do anything with social media
8. Around 70% of advertisers spend 1-10% of their budget on social media
9. 29% of Advertisers and 27% of Agencies feel it’s effective and demonstrates ROI
10. In a survey of 3025 respondents, 69% want to increase their presence on Youtube, 45% selected Facebook as the most important social media for marketing,
11. Blogging is the 4th most commonly used digital marketing tool with 58%, behind Facebook (92%), Twitter (80%) and LinkedIn (70%)
Read more: http://www.dazeinfo.com/2013/08/30/global-mobile-ad-market-2013-google-facebook-report/#ixzz2e0OerlX0